Sony Ad Department at it again! Now encouraging kids to play PSP in class! [Mobile/Archive]

Scrubking

07-02-2007, 05:54 PM

http://therawfeed.com/pix/psp_divine_comedy.jpg (http://www.therawfeed.com/2007/07/sony-promotion-lets-students-hide-psp.html)

When will Sony learn that their hip, controversial ad strategy sucks, has not worked and will never work?

soonersfan60

07-02-2007, 06:01 PM

You should change the title to: Sony Ad Department at it again! Getting people to talk about their stupid ads!

dallow

07-02-2007, 06:07 PM

Yeah, you're just helping them out Scrub.
Haha, they're marketing does work. Gets people talking.
I would have never heard of this otherwise.

This doesn't beat their UK PS2 slogan (no lie), "PS2, because your girlfriend bores you shitless"

http://feministlawprofs.law.sc.edu/?p=1959

http://www.nyu.edu/classes/siva/archives/PS2-ad2.preview2.jpg

http://www.nyu.edu/classes/siva/archives/PS2-ad1_0.preview.jpg

Brak

07-02-2007, 06:07 PM

The masses are squares.

the3rdkey

07-02-2007, 06:09 PM

The school systems in America suck anyway.

Chacrana

07-02-2007, 06:13 PM

For shame! how could they be so irresponsible?

Rei no Otaku

07-02-2007, 06:22 PM

This doesn't beat their UK PS2 slogan (no lie), "PS2, because your girlfriend bores you shitless"

Well it's true...

furyk

07-02-2007, 06:23 PM

From what I've seen as a teacher, kids do play their PSPs in school.

Apossum

07-02-2007, 06:24 PM

I am so happy this thread was posted. I was really wondering what the status was of the PSP ad campaign.

The Crotch

07-02-2007, 06:35 PM

From what I have seen as a student, Furyk is lucky if his students are merely playing PSP.

Strell

07-02-2007, 06:37 PM

Why would you want to associate something boring like school with something boring like the PSP?

/ba dum tsh!

VanillaGorilla

07-02-2007, 06:47 PM

Why would you want to associate something boring like school with something boring like the PSP?

/ba dum tsh!Exactly, when you could do those boring ass school things on your DS with Brain Age!

FriskyTanuki

07-02-2007, 08:47 PM

Very nice ad. Keep it up, Sony.

ratzombie

07-02-2007, 09:33 PM

That's a rather interesting ad campaign.

CoffeeEdge

07-02-2007, 09:38 PM

I have never seen any other company produce such a long, unbroken stream of disastrous, backfiring ads. Racism, sexism, and now delinquency? Predicion: the next PSP ad will involve either rape or pedophilia, or both.

trq

07-02-2007, 10:04 PM

Eh. They've made some shitty PR/advertising choices in the past, but this one ain't half bad. Who is this offensive to, elderly italian english teachers? Not a big deal. For once they're not trying to be edgy ("Hey kids! Poochie loves the PSP! It's full of bad-itude!") and it works.

PyroGamer

07-02-2007, 10:29 PM

I'd much rather read Dante than play most anything on the PSP :-\

CouRageouS

07-02-2007, 10:37 PM

When will Sony learn that their hip, controversial ad strategy sucks, has not worked and will never work?
You must not be E

YoshiFan1

07-03-2007, 12:50 AM

Reminds me when I used to play wireless billiards on our Palm Pilots in class against other kids when we were bored (we were required to have the Palm Pilots for the major)

camoor

07-03-2007, 12:53 AM

Some of you ninnies are worse then Jack Thompson.

Seriously, this is the biggest plague on the Italian education system? DC would pay to have problems like this :lol:

jer7583

07-03-2007, 12:55 AM

failure.

They should just be advertising downgrading and custom firmware, it'd work 100x better.

Imagine how stupid you'd look and feel using that. Even worse than normally using a PSP in public. lol.

Puffa469

07-03-2007, 09:35 AM

I'd much rather read Dante than play most anything on the PSP :-\

Bingo!

dallow

07-03-2007, 01:09 PM

How lame for the PSP haters to enter this thread.

CoffeeEdge

07-03-2007, 02:32 PM

How lame for the PSP haters to enter this thread.
Totally, because before they got here, this was a big Sony knob-slobbing thread, right?

dallow

07-03-2007, 02:33 PM

Totally, because before they got here, this was a big Sony knob-slobbing thread, right?Nope, it was a marketing discussion.

CoffeeEdge

07-03-2007, 03:28 PM

Nope, it was a marketing discussion.
Yeah, a discussion about how much Sony's ads suck. Mentioning that their products suck as well is a predictable and not-inappropriate coarse for the discussion to take (though to note, I own a PSP and love it).

dallow

07-03-2007, 04:05 PM

Yeah, a discussion about how much Sony's ads suck. Mentioning that their products suck as well is a predictable and not-inappropriate coarse for the discussion to take (though to note, I own a PSP and love it).Seemed to be half and half on whether or not they suck. (the ads)

Loyaltist Shinra

07-03-2007, 04:23 PM

I wonder if it comes in dark complection also. Still it is US children and they don't learn anything really so why not play.

Snake2715

07-03-2007, 04:25 PM

seanr1221

07-03-2007, 05:34 PM

Strell

07-03-2007, 05:36 PM

I think YOU suck at advertising!

And don't even think about a mom joke, I CALL MOMJOKEDEFENSIES ON THIS ONE.

Droogs

07-03-2007, 05:36 PM

Ha, this just reminds me of my high school times. I would take a regular sized novel and have my GBA SP fully opened in it...they never suspected a thing.

seanr1221

07-03-2007, 05:37 PM

I think YOU suck at advertising!

And don't even think about a mom joke, I CALL MOMJOKEDEFENSIES ON THIS ONE.

curses, who'd a thunk you could call something of that caliber. :bomb:

VanillaGorilla

07-03-2007, 06:42 PM

Why does Sony get the heat? Why not also complain about "jumping in" or portraying your console as being played by old people/little kids jumping wildly around like idiots.

All 3 companies pretty much suck at advertisingDude, you're crazy. I always see guys with 3 foot pink mohwaks playing Wii. And I walk by "the hood" everyday, and sure enough, there's always a big jump rope circle going on.

CoffeeEdge

07-17-2007, 10:39 AM

The fun just doesn't stop with idiotic Sony advertising! A new PlayStation 3 print ad perfectly illustrates the PS3 for what it is: a gigantic bomb.

No clever catchphrase. No justification or explanation of the image (other than the creepy fucking clownface, which is hardly my definition of fun). Just the PS3, illustrated as a bomb. How utterly poetic.

http://img174.imageshack.us/img174/2625/playstation31ul1.jpg

mwynn

07-17-2007, 11:13 AM

CoffeeEdge

07-17-2007, 11:18 AM

Looks like the Clown from Twisted Metal.

Uh....not really. Not at all, actually.

http://img182.imageshack.us/img182/8903/tmsweettoothfk5.jpg

Sweet Tooth has never had the hair poofing out on the side of his head. In fact, he's never had much hair at all. Due to his head being on fire and all.

dallow

07-17-2007, 11:21 AM

Oh I so hope you're right mwynn.
Next gen Twisted Metal........ mmmmm.

Thanks for posting Coffee Edge, cool pic!!

mwynn

07-17-2007, 11:29 AM

Uh....not really. Not at all, actually.

http://img182.imageshack.us/img182/8903/tmsweettoothfk5.jpg

Sweet Tooth has never had the hair poofing out on the side of his head. In fact, he's never had much hair at all. Due to his head being on fire and all.
Well to get the mushroom cloud, they had to make changes. I'm gonna go with Twisted Metal until Sony proves me wrong.

CoffeeEdge

07-17-2007, 11:37 AM

Well to get the mushroom cloud, they had to make changes. I'm gonna go with Twisted Metal until Sony proves me wrong.
Uh, ok. It's an ad for the system, not a game, but, whatever.

camoor

07-17-2007, 11:44 AM

Well to get the mushroom cloud, they had to make changes. I'm gonna go with Twisted Metal until Sony proves me wrong.

I'm on board with this hypothesis as well. What other game contains explosions AND creepy clowns?

CoffeeEdge

07-17-2007, 11:47 AM

I'm on board with this hypothesis as well. What other game contains explosions AND creepy clowns?
I seriously doubt it. For one thing, Incog is completely busy with that piece of shit Warhawk.

And for another, ads of Sony's products exploding are nothing unusual:
http://img402.imageshack.us/img402/3239/sonybraviaonfirejz6.jpg

Tsukento

07-17-2007, 11:53 AM

Well...

At least they didn't bring back the "gangsta" squirrels, or the Mexican dust bunnies.

As a consumer, I think this is actually another bad move on Sony's part in their marketing. We've had the US with its stereotyping ad campaign. Europe had the white vs black campaign that had to be gotten rid of due to views of it being racist. Now Italy has an ad encouraging delinquincy. None of those would make average Joes want a PSP.

daroga

07-17-2007, 11:53 AM

That white chair is so going to get stained.

dallow

07-17-2007, 11:59 AM

You know what guys? PS2 had some pretty odd commercial campaigns as well.

Guess with 100+ million sold, it didn't hurt them too bad.

Strell

07-17-2007, 12:04 PM

You know what guys? PS2 had some pretty odd commercial campaigns as well.

Guess with 100+ million sold, it didn't hurt them too bad.

That is really, really bad logic.

mwynn

07-17-2007, 12:10 PM

I'm on board with this hypothesis as well. What other game contains explosions AND creepy clowns?
Hey what can it hurt to think it is Twisted Metal? Clowns are bad.

Tsukento

07-17-2007, 01:36 PM

You know what guys? PS2 had some pretty odd commercial campaigns as well.

Guess with 100+ million sold, it didn't hurt them too bad.
Name the so called PS2 ads. Since PSP, their ads for non-PS2 products have been abysmal and don't make people want to buy the products they're trying to sell.

PSP had stereotyping black people and Mexicans, a white woman holding a black woman by the face, and now has "PLAY PSP WHILE LOOKING LIKE YOU'RE STUDYING, KIDS."

I thought ads for a portable handheld couldn't get worse than Sega's bashing attempts at Game Boy with its Game Gear. I now stand corrected.

dallow

07-17-2007, 01:43 PM

That is really, really bad logic.You're right, I shouldn't have posted that.
Sounded whiny.

I'm just saying that ads are hardly anything to get uppity about, as some people do.
I don't care.

Name the so called PS2 ads

Does no one remember these works of art?

http://www.youtube.com/watch?v=T4tOvkvCvwQ

http://www.youtube.com/watch?v=8MgXHRkR23s

http://www.youtube.com/watch?v=Z06X8mmMtZI

CoffeeEdge

07-17-2007, 01:45 PM

As a consumer, I think this is actually another bad move on Sony's part in their marketing. We've had the US with its stereotyping ad campaign. Europe had the white vs black campaign that had to be gotten rid of due to views of it being racist. Now Italy has an ad encouraging delinquincy. None of those would make average Joes want a PSP.
Don't forget how stupid Sony thinks it's audience is, as evidenced by alliwantforxmasisapsp (the worst "viral" ad campaign of all time), and the Indian ads about how boring girls are.

Sony seems to think there is some sort of hipster crowd that would find these ads really edgy, provocative, and attractive, but I'm thinking they're stupid.

mykevermin

07-17-2007, 01:46 PM

Why do they only offer book covers with white people's hands? Can't some Sony-hater call them racist yet again?

*sigh* slackers, some of you. I swear.

Strell

07-17-2007, 01:46 PM

Does no one remember these works of art?

Those aren't awesome due to Sony, those are awesome due to David Lynch. He doesn't work for their PR or marketing, and I'm willing to bet Sony had almost nothing to do with the commercials outside of, "Hey, David Lynch is cool and smarter than this entire department combined, let's just give him some money."

dallow

07-17-2007, 01:49 PM

David Lynch = brilliant, yet Sony still had to approve them.

Just search PS2 commercial into youtube, you'll get a ton oddball stuff.
And this isn't counting print material of course.

Inf^Shini

07-17-2007, 01:54 PM

For one thing, Incog is completely busy with that piece of shit Warhawk.
Wow....I did not want to dignify this with a response but wow....

David Lynch = brilliant, yet Sony still had to approve them.

Just search PS2 commercial into youtube, you'll get a ton oddball stuff.
And this isn't counting print material of course.

Who did the ads for the PS3 in the US? Those were kinda creepy and tripped me out o_O

dallow

07-17-2007, 02:02 PM

Wow....I did not want to dignify this with a response but wow....

Who did the ads for the PS3 in the US? Those were kinda creepy and tripped me out o_OAre you talking about David Lynch?
Check out IMDB.

munch

07-17-2007, 02:21 PM

Who cares should be the real question here. Do you these ads really make you mad, or are you just looking for an excuse to attack Sony? This shit is getting ridiculous.

But yeah, it is pretty ghey for them to run that ad. And if you stare at it long enough you'll see that it only runs 720p and gets 50 FPS. Stop bringing the crap Sony!