The Mana Knight
03-05-2008, 04:04 PM
Sony Corp.'s U.S. game division on Wed. said that is has entered into agreements with four apparel and accessories licensing companies to feature Playstation game brands on products.
PS3 game brands to be featured include Resistance: Fall of Man, Heavenly Sword, and Little Big Planet.
Other brands include God of War and Ratchet and Clank.
IV Gear Inc. will develop a line of t-shirts, headwear and other apparel, Fortune Fashions will focus mass retail channels for t-shirts and hoodies, Bioworld will produce headwear, bags and accessories and MJC will round out the program with boys and young men's boxers and loungewear.
"PlayStation is an extremely strong and well-known brand” said Shelly Gayner, Director of Licensing, SCEA.
"We feel that this is a great opportunity for us to satiate our core fans and extend and capitalize on PlayStation name recognition by creating a new line of apparel in connection with the PlayStation brands and our top franchise titles."
The PS3 held strong Jan. sales in the U.S., moving 269,000 units according to NPD Group Inc.
Sony last week said that it will retail a new 80GB PS3 SKU that will include Konami Corp.'s Metal Gear Solid 4: Guns of the Patriots.
http://news.punchjump.com/article.php?id=5669
Awesome news. :D I've been wanting some PlayStation clothing for the long time. I'd definitely buy T-shirts to games. I still wish they sold a "Play B3yond" T-shirt.
PS3 game brands to be featured include Resistance: Fall of Man, Heavenly Sword, and Little Big Planet.
Other brands include God of War and Ratchet and Clank.
IV Gear Inc. will develop a line of t-shirts, headwear and other apparel, Fortune Fashions will focus mass retail channels for t-shirts and hoodies, Bioworld will produce headwear, bags and accessories and MJC will round out the program with boys and young men's boxers and loungewear.
"PlayStation is an extremely strong and well-known brand” said Shelly Gayner, Director of Licensing, SCEA.
"We feel that this is a great opportunity for us to satiate our core fans and extend and capitalize on PlayStation name recognition by creating a new line of apparel in connection with the PlayStation brands and our top franchise titles."
The PS3 held strong Jan. sales in the U.S., moving 269,000 units according to NPD Group Inc.
Sony last week said that it will retail a new 80GB PS3 SKU that will include Konami Corp.'s Metal Gear Solid 4: Guns of the Patriots.
http://news.punchjump.com/article.php?id=5669
Awesome news. :D I've been wanting some PlayStation clothing for the long time. I'd definitely buy T-shirts to games. I still wish they sold a "Play B3yond" T-shirt.