Hey guys. Good show.
I'd just like to throw in my two cents on the conversation about beta key giveaways and the influence it has on the reviewers. Wombat said that it doesn't make a difference if its genuinely a good game - and it only has some influence if its for a bad game...which means it does have an influence on the reviewer. I don't get the distinction.
So if you're paid to lie to your readers, but you ended up not having to lie, its okay? It only matters if you were paid to lie, and ended up having to follow through?
Now, I know I'm taking this to the extreme here, no one was paid to lie obviously, but I think you get the point.
Maybe the actual influence that beta keys allow is showing the reviewer how much fan hype there is for a game. And you guys yourself said that reviewers' twitter followers take a jump almost 6 fold with these kinds of things. I think the influence the author was referring to is the fear of the backlash if the reviewer points out what they didn't like about a game from their readers, who, through this beta giveaway, have shown the review how rabidly in love with the franchise they are.
I don't think I have to remind you guys of poor Rusty's comments section for Kill Zone 2, which also had a beta...