The original thread was closed while I was editing my post, this is the updated post. So sorry about double posting but....
Quote:
Originally Posted by
juanjava 
You definitely need a "bargain bin" section. And/Or a price filter. Sometimes I like to search for some very cheap (sometimes unknown) games to buy. You can discover some addictive games this way!
Quote:
Originally Posted by
Mugatu
I play only core games but my mom loves casual games so it'd be good to have a nice place to get them from for her.
Quote:
Originally Posted by
Scorch
Do any of these work on Kindle Fire? You could market them that way. I know of more than a few people who would love deals on some KF games.
Exactly what I was thinking. You could market to tablets, using titles like board games or similar titles for cheap that people are already familiar with to draw them to the main page with the other more obscure titles. I mean putting the Murder She Wrote title up front isn't gonna get a second look, but games like the Jewel Quest and Hotel Dash are very similar to the online casino games my parents play, and they'd be more than willing to drop a few dollars on other titles like Murder She Wrote, simply because that's from their generation. even the Nancy Drew stuff isn't really targetable toward my generation and I'm 30. Something to keep in mind. However, if you could bolster the catalog with more puzzle or adventure games or even something along those lines a little more "modern" like Soduko (another hot property with older gamers), Chess,Monopoly,etc. Also, calling them "Casual Games" might actually be working against you. The Wii didn't become a hit with older gamers because they used casual to sell it (at least they didn't make that a buzz word).
Here's an example: My sister is getting the newer Kindle Fire, giving the older model to my Mom. She'll use it to do whatever in the down time while waiting for my niece to get out of the dentist, or girl scouts, etc. She'll be much more likely to game on it if she had a source of what I call "time suck" titles (not expecting you to use that one!). Games that are really fun, easy to play, and make time fly by (which requires more than a passing interest in the game itself). If you want my advice, bolster the catalog slightly with the board game/adventure type games (but don't go the little kid route, no "Barbie's Fun House", stay on your target demographic), make those the ones you advertise, and when they click through to the main page, they will be introduced to the broader catalog and will be much more likely to purchase as a bundle some of the more obscure titles like Women's Murder Club.
And as far as us here at CAG, there's more than just a few of us still playing the old LucasArts point and click adventures, old Commodore64 games, and emulating our old 16 bit and NES systems, and playing old copies of games like MIST. We love us some strategy board game/adventure game or detective game type scenarios and will certainly be buying our fair share. In fact I'm already looking at games like Midnight Mysteries, Spooky Manor (sounds kinda like Maniac Mansion or Day of the Tentacle), and Mystery at Mortlake Mansion. And those titles are intresting at $5, if you make good on your promise of possiblty bringing them down even further....especially since some of them are just 50MB each, then my friend it's a deal. Nostalgia for the good ol' days of gaming. I could fill up an entire weekend gaming session for $20, have maybe a couple hundred megs to download (also important to keep game sizes down, most people are looking for these types of games on a mobile platform..laptop,kindle,etc.) That would be awesome. But I would find something to call them other than "casual" I'm drawing a blank at the moment, but my other CAG's can possibly answer the call.
BTW, having direct communication with a Marketing Manager for such a huge retailer and being able to give input, being asked to give it no less, regarding how to approach advertising towards us is unprecedented and much appreciated. It works for everyone. You guys sell more games, create a larger user base (repeat customers), and increase market share as well as your reputation. We get fantastic deals on games we already want, get exposed to games that flew under the radar, and are much more willing to spend $5 or $10 on a game that we know little about but have now been exposed to, and now have an interest in and are willing to give a try at that price. Also getting much more value for the dollar which equals more games we get to try meaning more fun. Not to mention the fact that because you, (Amazon) are tapping into an already established community that give feedback to one another, which only serves to amplify the results. Well done Tony.
and Thanks Again and good luck with the "casual" side of gaming.
icon to pop-up a window with pricing information.
03-17-2012, 01:33 AM
World of Warcraft 
