Originally Posted by 100xp
it's possible they aren't willing to invest in the design and manufacturing of new products. they probably use cheaper vendors and hope the want for anything mass effect related will outweigh the quality of their products. I used to design fashion accessories, there's a long process in making the prototypes, getting approval, and then getting it all done in China. toys I imagine take longer and cost more because there's more unique parts that need modeling and painting. i.e. less universal componants. (why He-man toys all had virtually the same bodies just different heads...except teela of course. Meow)
While I understand what you're saying (I have little knowledge about how manufacturing works), what's the point of putting out pieces that 1, maybe 10 at most, will buy? Mass Effect shoes? Come on, give me a break. There are a couple of reasons why it'll be on the store a long, LONG time: 1) There was no announcement on the BSN (for big ticket items, they'll announce it), 2) After they put it up for pre-sale, no one's talking about it (and no one, save for a few people, is looking to buy it), and 3) as much as BioWare would like for their stuff to be sold-out the instant they put it up, the truth is that there aren't enough hardcore Mass Effect fans to justify it. This truth is compounded when you look at past lithograph sales. When the number of lithographs produced was 300, they sold out quickly. However, when BioWare decided they wanted ALL customers to get what they want (read $$$), they increased the number to 800. What started happening is that those lithos didn't sell out. In fact, they topped out at around 400-600. This is why BioWare has decided to produce only 500 lithos now. They simply don't have the number of hardcore fans to justify producing 800. And that is REALLY telling.
The jump from million seller game to buying merchandise related to the game is huge for the average person. Also, as popular as the Mass Effect franchise is, I doubt it's on the same level as Gears of War or Halo. Don't get me wrong, Mass Effect is a multi-million seller; it's just not a multi-million seller at Gears' or Halo's level. It hasn't broken though to the mainstream enough. It's still fairly stuck at the "hardcore" level.
Which is why it doesn't make much sense to me to put out unconventional items. Toys, books, and apparel (read t-shirts and the like) are fine because those are fairly normal for a lot of videogames. Shoes don't make much sense.
I have to agree with shrike4242: it won't be long before we see stranger and stranger items branded with the N7 logo. Surprised we haven't seen an N7 Zippo lighter (or I haven't heard of it), since almost everything has one of those.