I don't recall E3 and niche titles do not fit together well. Mostly it was for big name titles. Even then niche games are usually not in that $59.99 range that makes BB preorder better.
http://www.futureshop.ca/en-ca/product/tales-of-xillia-2-collector-s-edition-playstation-3/10296994.aspx?path=4944cc2c63f322ffa9c5a2dd3c933701en02
Not sure why eb takes forever to update.