It is possible if you email them and try to make a case that you did it even though you didn't.
It's up to you to decide if lying is worth 10% of a tv.
It's for all new games 18.99 or less. Says it excludes Thur.-Fri. Only Promos.
http://www.gamecrazy.com/other/blackfriday/2.aspx
Front page should probably be updated to clarify that.