AMD to replace ATI brand name.

[FroMann]

Say goodbye to the old ATI name and say hello to... AMD Radeon and AMD Fire Pro? Who at AMD thought this would be a good idea?!

http://www.theregister.co.uk/2010/08/30/amd_to_dump_ati_brand/
http://kotaku.com/5626130/goodbye-ati

 

[Hydro2Oxide]

I'm hopeful this'll lead to more of the fusion stuff they've been talking about.

 

[iKilledChewbacca]

I dont really care for the change as long as the products stay nice

 

[Lawyers Guns N Money]

It's been coming for 4 years, the only question was how long it would take.

Doesn't really make a difference to me what they call them.

 

[ITDEFX]

I don't know how I feel about this. I was originally a strong supporter of ATI for about 6 years until I finally gave up in 2002 due to their shitty drivers. ATI has excellent hardware, but when their drivers are borked, it just makes the hardware and name look bad.