[quote name='NismoZZzz']Why doesn't anyone understand? GameStop does not care about this so called "interest" you think they make with your preorders. Bullshit, its utter bullshit. If anything, I'd say it's on the bottom of their list of anything profitable with very few dollars from it.
The only reason they want $5.00 for a pre-order is to GUARANTEE that you come to their store to buy the game. This is whatthey want, they want you to buy the game from them. And with that, you bring trades, reserve more, and buy more. That's what they want, not stupid ass interest.
They made it $10.00 for experimental reasons (which will probably not occur officially) mostly because they want the customers who reserve the game to come and buy it. They think with it at $10.00 instead, customers willremember better to come pick it up then ot getting it. It's literally amazing how many people don't pick up their games, they hate that. They WANT YOU to come buy it.
Also, you can get your pre-order money back anytime whether the game is or not, no exceptions.[/QUOTE]
Hey!!! Don't have things make sense now! Most people here never worked in a game store but are experts.
This is pretty much what any and all Game Stops want to do. Its not the 'interest' in your money that they care about.
You pre-order Zelda for $5
You are now more likely to come back and buy Zelda.
You come back and buy Zelda.
They ask you to move that $5 over to Smash Bros.
You then come back, buy Smash Bros, Trade in Zelda for store credit, and Pre-Order Mario Galaxy. Hell, maybe even buy a used Cube game or DS game.
That's what Game Stop WANTS you to do.
The "interest" on your money means nothing to them if you don't buy there game that they make $10+ profit on. You really think that $0.01 - $.03 profit matters to them instead of the $10+ when you buy it from them?
Now only THAT, but now they have an idea of how much interest the game is and won't under order.
There you go. Thats why Game Stop wants you to pre-order. Officially.