[quote name='gcorlett']Because they're still making it. You won't see a "complete" edition for a while. Possibly a "GOTY" edition that bundles up some of the early DLC, but not a complete edition, because they're still pumping out new DLC regularly.
Remember that Civ games are generally on a 5-year cycle, with 2 expansion packs at the 1- and 2-year mark, and the "complete" edition at the 3-year mark. This goes all the way back to Civ 1 in the early 90's. The DLC is different than the expansion packs, yes, but my point is that the games continue to expand and grow and evolve over a two year cycle.
The DLC is popular, the game is popular (persistently at #5-7 on the Steam gameplay statistics page). We have seen DLC at 40% off, and hopefully soon they'll give us a nice 75% off sale at some point.
But the truth is, most people don't need or want all the DLC. The base game is all the casual or intermediate player needs, and the rest is up to the buyer. Some people love getting extra countries and rulers. Some people love new maps. Some people love the new game modes. If they ever get around to a 75% DLC sale, you can cherrypick the type of game you want.
I think that for anyone with a passing interest in the game (and if you had more interest, you would probably have already bought it), a good strategy is to get it for $12 or $17, and enjoy the 80-100 hours of goodness that gives you. Then buy the DLC you want for a buck or two each on the weekend that they hit 75% off.[/QUOTE]
No, you're mistaken. I just adhere to the CAG philosophy very well. I've gotten the last two games with everything for under $20 each and by golly I'd like to do similar with this one.