Great to see a dev post here. I love Fieldrunners, got it for the iPhone when it first came out, now I have an android phone and an iPad 2. My only qualm with the game is how it is priced. I was very happy to see Fieldrunners 2 come out on iOS, but saw it was only for iPhone and priced at 2.99. I'd have bought it at a dollar to play on my iPad even though it would be horrible resolution. Id also love fieldrunners for iPad, but at 7.99? No way! I'd pay 2.99 at the most and that is because it is a great game. Most other games are both iPad and iPhone compatible at the same price, and that is generally .99 cents or free. I guess I'm going on a bit of a rant here, I'll stop now. Just know I love Fieldrunners but its a straight up TD game that should be priced as such. I jumped on the HBfA3 solely because I thought "wow I can get fieldrunners for my phone at PC for just a buck!" without even caring about the other games. Hopefully you don't price Fieldrunners 2 for android at more than 2.99, I may pay more for it, but probably wouldn't be happy doing so.
golfer, thanks so much for the Fieldrunners love =)
I wish I had something to tell ya on the pricing thing... being more on the developer side and less on the business/strategy side, I really have no good info on how those decisions are made EXCEPT I can tell you those decisions are not made lightly... TONS of research goes into pricing, and not just analytics. Also as a consumer myself, I would venture a guess that if people keep buying X for price Y, then it makes little sense to change Y, right? But I definitely see where you're coming from.
Regarding the 2.99 for Fieldrunners 2, however... I have to say, I absolutely agree and stand by that price point. Why? Go to the app store. Pick almost *any* game that is 99 cents or free... does it look as polished? Does it have as many hours of content? I know from being on the other side that we put 1.5+ years of hard work, just as much work that goes into a huge "AAA" title but on a smaller scale... and so we kind of market this game as the mobile equivalent of a AAA game and feel that it's worth the price of a big mac. Plus, no tricks to force you to buy more stuff to get further in the game.
Sorry for the rant, it's always hard to speak objectively about something you are passionate about or involved in, but that is my perspective as but one person on the great team behind the game =)
By the way, and I totally hear you on the Universal App thing... but there is a huge catch to that that gets overlooked in t he reviews: The file size limit for downloading apps via cell data on the AT&T network. It's capped at 50MB... and if you were to look at the industry numbers and analytics you'd see that a LOT of people buy the app impulsively even if they're not on Wifi at that moment... which means the game has to be 50 megs or less. We BARELY were able to fit FR2 for iPhone in that limit..... but to include iPad resolution and features as well? Especially support for iPad3 Retina screen? Absolutely no way the app could stay under 50 megs... so we decided to do the iPad version separately... it's coming, and it WILL be worth it.
Hope that clears up some stuff for you and anyone else who was wondering about this stuff!