Every item in the latest batch of auctions was out of print. One I was only expecting $25-$30 and ended up $96.
Yeah I just looked up the item on your page, that definitely fits the rare category, especially when the cheapest used price on Amazon is $110. I would of put it for $100ish 30 day BIN and see what happens, no fees either way to list or relist. IMO, it's better to guarantee a good price than to chance it at a bidding war and end up getting undervalued. That can certainly go the other way though if you have two very motivated (and blinded) individuals.
Using that item as an example, a recent auction for a Brand New copy only went for $91 with free shipping, compared to other BINs listings that fared much better. Not saying they are always going to get top dollar, but that $91 listing could of sold for more with BIN.
Either way works really, as the auctions guarantee it being sold without having to wait on it, but I don't mind waiting a couple weeks if I have to. I just find myself getting more (with guaranteed payment) by doing some research and BIN.