So are the Editor's Choice games going to be heavily discounted before we apply our coupons?
Depends on lots of things - the game, Amazon DVG, and the publisher.
Like the Holiday Sales - the game's prices will vary and Tony will tell us what's on sale at a killer price.
Hopefully, it'll be in a BIG spreadsheet.
And hopefully, Ashes will sort it out.
Sometimes, yes - the deals might be killer; and even more killer after a coupon.
In 2012 -> Total War: Shogun 2 was $2.49; and Civ 5 was $3.99 after coupon.
In 2013 -> Fable Franchise pack (Fable 1: TLC + Fable 3 - Steam-versions) was like $4 after coupon.
You could NOT find prices like that on those games and bundles ANYWHERE else.
Sometimes, the price is a typical sale price - but when you toss in that $5 coupon, it'll beat everybody else by a mile.
Sometimes, the price is horrible - and the coupon will NOT make a deal for you.
If you buy tons of games - like me, you might use a few of these coupons; for yourself and/or for others.
I don't see the big deal about getting Amazon to price match Steam for every purchase just for a $5 coupon off an unknown game at an unknown price. Especially since Amazon charges tax (for me anyway) and it usually takes awhile for me to get my key. Do we even know if the Editors Choice games will be on sale at ALL, or are we using our $5 coupons on the full price?
This isn't me being a smartass, this is a legitimate question. There's a lot of hype around this sale and I've only seen a few worthwhile things things on sale that haven't been on sale a million times before (or likely to get discounted on Steam anyway).
I might be guessing you weren't here in Jan 2012 + Jan 2013 -> these sales can be killer; especially after the coupon. Especially if you do NOT buy lots of games.
And especially true if there's some big title you missed out on.
And, there's a good chance out there - if you don't need the coupon, someone else might need a coupon. You could wind-up buying w/ your coupon games for them - whether you want to make a deal w/ them (trade, Paypal, whatever); or if you want to be nice so just gift someone a game/give them a Steam-key.