Use code "APOLOGY" to get 40% off.
Update (as of 9AM EST 6/12): This has been FIXED. Refer to MochaRAF's post down below on Page 1 for particulars. Instead of a 40% off coupon, they are now doing automatic 50% off of all items (including Cosmos: ASO and X-Men DoFP on Blu). Verified as of Friday morning (mainly because I spent $29 to get all 4 releases of Archer on DVD with Free shipping).
Update 2 (as of 3PM EST 6/12): Codes and discounts may have been discontinued at this point. If you want to try it and verify, please let us know.
Update 3 (as of 12PM EST 6/12): Reports are coming in from posts that APOLOGY is still working for 40% off. The automatic 50% discount on Friday morning seems to have stopped, but you can still nab 40% off with coupons. YMMV heavily on Cosmos and DoFP, so if you want to try it, make sure that before the order is finalized that the 40% off is processing.
Update 4 (as of 2PM EST 6/14): BlackTrinary gets credit for clarification of the current coupon. It has EXPIRATION DATE OF 6/30 and is for 40% off still!
Update Final (as of 9AM EST 6/15): The APOLOGY coupon is VERY YMMV. Future, unplaced pre-orders for X-Men: DOFP and Cosmos have been removed from applying for the code and various others.