Slickdeals has an interesting breakdown gotta give a little credit over there
http://slickdeals.net/f/8748455-xbox-one-gears-of-war-bundle-from-under-285-with-pricematch-and-get-125-in-target-gift-cards-with-any-xbox-360-console-trade-in?v=1
They mention price matches from either Amazon or Walmart
The Amazon price match breakdown:
Xbox One Gears Bundle
$292.48 (at 11:14 am eastern)
-5% for Target Red Card if you have it.
+tax on $159.08 (You're only taxed on the non gift card amount.)
After you checkout, you get:
$75 gift card for trade in of any xbox 360 console
$50 gift card with purchase of any xbox one console
The Wal-Mart price match breakdown:
Xbox One Gears Bundle
$299
-5% for Target Red Card if you have it.
+tax on $166.54 (You're only taxed on the non gift card amount.)
After you checkout, you get:
$75 gift card for trade in of any xbox 360 console
$50 gift card with purchase of any xbox one console
Maybe a free wired controller and Minecraft if you can get Target to match the WM bundle.
No matter what you are paying around $300 but you $125 back in GCs