[ForgedInFire]

According to someone claiming to be a BB employee GCU is no longer being sold, so once your subscription runs out it's over.

 

[Francision]

Wait, what!? This was the only reason why I shopped at Bestbuy! 😱

[RiPPn]

Big if true.  I will see no reason to buy games from them going forward.  Good thing I have a membership until 2020.

 

Also I hate their new branding, looks super generic.

[z3razerviper]

Its no longer available online... :(

[RiPPn]

Its no longer available online... :(

Can confirm when you click to renew online it says:

 

"We’re sorry, something went wrong.

You can use our search bar or pick a category below. If you typed in a URL, check it for errors."

 

I guess taking it away over black Friday was just the beginning of the end.  Sad sad news here.

[Tjoeb123]

Seems legit.

I don't really care much for buying physical games these days but why discontinue something that's been working so well?

[Komentra]

According to someone claiming to be a BB employee GCU is no longer being sold, so once your subscription runs out it's over.

At least there’s still Prime discounts.
Now only if Amazon would start carrying first party Sony titles.

Glad I preordered Detroit a few days ago with my GCU discount.

[The Angry Snack]

Great. I was going to get GCU this week after letting it lapse last year. So much for that.

 

That leaves Amazon for any discount? And they are raising their yearly sub price?   that noise.

[ctrek3]

Its no longer available online... :(

dammit, mine ran out and i was about to renew this past week. WTF

[G_x51]

I bet they'll refund people's gcu rather than let them use it beyond 2018 until it expires.

[NeoMonk]

How long until someone blames new subscribers for ruining the value and ultimately killing it. 

[bojay1997]

At least there’s still Prime discounts.
Now only if Amazon would start carrying first party Sony titles.

Glad I preordered Detroit a few days ago with my GCU discount.

I can guarantee that Amazon will phase out the Prime discount now that the very reason they started it is gone.  

[jrr6415sun]

anyway to still get it in the store?

[Fades]

They should at least come up with an alternative otherwise I don't see how people will buy games from BestBuy. In reality they were probably losing to much money.

[Donken]

So if you go in store and renew for 2 more years, they will keep honoring the 20% until it runs out?

[Donut2922]

The end is coming

[ForgedInFire]

So if you go in store and renew for 2 more years, they will keep honoring the 20% until it runs out?

Sounds like the registers won't allow it to be sold in stores as of today either.

[zanza03]

Just tried in store and it's no longer in the system...

[dizee]

k no reason to shop at best buy then

[Kristaps Schwartzingis]

It was good while it lasted.

I remember the days of buying/trading in games over and over and getting a metric fuckton of credit. Once they killed that gravy train, I knew the programs time was limited.

RIP GCU. Forever in our hearts.

[jrr6415sun]

Sounds like the registers won't allow it to be sold in stores as of today either.

the letter says employees to stop offering it and it will stop prompting for it, it doesn't say the purchase will be blocked today.. maybe tomorrow though

[The Angry Snack]

I can guarantee that Amazon will phase out the Prime discount now that the very reason they started it is gone.  

This! Think old Jeffy boy is going to keep it around after this? Lol.

 

I'd still rather give Best Buy my business. I am done with Amazon.

[krivas95]

Damn I should've extended my subscription for two more years :( mine expires next year

[aether23]

Can anyone actually confirm if it still works in store or not?

[Blade]

[The Dead Texan]

Can anyone actually confirm if it still works in store or not?

 

People are saying it doesn't scan anymore. 

[Miker525]

Can anyone actually confirm if it still works in store or not?

Someone confirmed earlier in the thread it's no longer working in stores. I just texted my old co-workers there too to get some further info if possible.

Incredibly stupid move by BB. If they don't replace it with a new program they're about to lose a shit ton of customers

[RiPPn]

Can anyone actually confirm if it still works in store or not?

Like 3 posts before yours:

 

Just tried in store and it's no longer in the system...

[aether23]

Like 3 posts before yours:

Lame. Good while it lasted. Still got one month left on my membership, might as well put some pre orders in while i still can

[jrr6415sun]

i never really understood how they were making money on it anyway. 20% off is probably a good amount of their profit. They were probably trying to make it up in volume and as a loss leader to accessories and getting people in the store but their numbers probably showed it didn't give enough benefit.