wait a sec... am i missing something here? the only deal is that you're paying $5-$10 less b/c you're not buying an import. The pre-order is set at $50, which is the retail price of the controller no? If not, i don't see $5 off from $55 on Amazon. If it's $5 off, then it should be $45. Sorry, no bite for me... main reason, no ceramic white color. I rather pay $5 more to have it in white.