[quote name='bigdaddy']That doesn't even make sense! :lol:
If the economy is bad then shouldn't it be 50% off because no one has the money to spend on a box of plastic?
[/QUOTE]
The thing is, people are still buying Lego. In the last two years, two Lego stores opened up in my area. The last time Jabba's Palace was on sale at Target, it sold out of every Target in the area. I was at TRU today
[*]and people were snapping up Lego sets that were on sale, most of which were only modest values because of TRU's markups.
So they don't need to discount 50% off, so long as people are still throwing money at them.
[*]Today and tomorrow at TRU, the Star Wars planet mini-vehicle sets are on sale for 7.97. I quite like these, and it's a decent price.