oasisboy
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http://ps3.ign.com/articles/746/746196p1.html
Yoshiyuki Kinoshita, a research analyst for Merrill Lynch's Japan branch, believes the Xbox 360 will rule the console roost for the next five years. A report in the International Business Times holds some surprising predictions for the future of the three next-gen consoles.
"The winner in the next-generation console battle is likely to be the Xbox 360, which is the leader in North America, the world's biggest market," said Kinoshita.
Merrill Lynch forecasts that in 2011, the 360 will hold a 39% share of the international market, with PS3 at 34% and the Wii trailing with a respectable 27%. This would make for a stark turn as the PS2 has enjoyed a 69% share of the worldwide market.
Microsoft's weak spot remains Japan. According to the report, Sony will continue to own the land of the rising sun with a 57% market share, while Wii follows with a 39% share. No share numbers for the Xbox 360 were offered, which seems about right for Microsoft's future in Japan.
As for North America, which has grown to become the most significant territory for console and software sales, Merrill Lynch predicts Microsoft will have a profound lead by 2011. The firm reports Microsoft will have hold of 50% of the North America market while Sony is expected to have just a 27% share. Nintendo follows closely behind with a 23% hold in North America.
No numbers were provided for Europe, but it is believed the fight between Sony and Microsoft will be fierce. With the delay of the PS3 until at least March in Europe, the door is open for Microsoft to lay claim as the next-gen leader.
Yoshiyuki Kinoshita, a research analyst for Merrill Lynch's Japan branch, believes the Xbox 360 will rule the console roost for the next five years. A report in the International Business Times holds some surprising predictions for the future of the three next-gen consoles.
"The winner in the next-generation console battle is likely to be the Xbox 360, which is the leader in North America, the world's biggest market," said Kinoshita.
Merrill Lynch forecasts that in 2011, the 360 will hold a 39% share of the international market, with PS3 at 34% and the Wii trailing with a respectable 27%. This would make for a stark turn as the PS2 has enjoyed a 69% share of the worldwide market.
Microsoft's weak spot remains Japan. According to the report, Sony will continue to own the land of the rising sun with a 57% market share, while Wii follows with a 39% share. No share numbers for the Xbox 360 were offered, which seems about right for Microsoft's future in Japan.
As for North America, which has grown to become the most significant territory for console and software sales, Merrill Lynch predicts Microsoft will have a profound lead by 2011. The firm reports Microsoft will have hold of 50% of the North America market while Sony is expected to have just a 27% share. Nintendo follows closely behind with a 23% hold in North America.
No numbers were provided for Europe, but it is believed the fight between Sony and Microsoft will be fierce. With the delay of the PS3 until at least March in Europe, the door is open for Microsoft to lay claim as the next-gen leader.
