I got a quick response with little information. so here is the conversation.
Me: I am inquiring about the ETA for prizes received from the every2minutes promotion. After winning I have confirmed my Name, mailing address, e-mail address, phone number, etc. and have not heard back since that time. Is there anything else that needs to be done to claim prizes. Is there and ETA for prizes? Thank you for your time.
Y.A. Customer Care:Thank you for contacting us with regards to the Mountain Dew Game Fuel/Doritos X-Box One Every 2 Minutes Promotion. It is our pleasure to assist you.
We were able to confirm that your information has been successfully received and your X-Box One is currently processing. Please be advised that as the X-Box One has not been launched, your shipment may be slightly delayed. Please allow 12-14 weeks for delivery.
We apologize for any inconvenience. If you have any further questions or require more assistance please feel free to contact us at 1-877-646-3721 between 8:00 AM ET and 2:30 AM ET, Sunday through Saturday.
They say that my hardware is processing but will be delayed because XB1 is not yet released to the public. Reading into those statements I think it's safe to assume, per earlier reports here on CAG, that hardware will start shipping Thursday or Friday but I could just be reading into this to much.
I can't say that this like 2005's every10mins promo. My XB360 was delivered on the Saturday before launch (NA launch was on a Tuesday as I recall)