It depends on the studio and type of release. Major studios for live-action movies (especially foreign movies) will usually have a subtitle track, often both English and Japanese. Most anime releases (both DVD and BD) will not have a subtitle track (such as those released by Bandai Visual)...
I admit I'm a sucker for "first print limited edition" items, which is why I bought AKIRA early to get these items. On the flip side, the Japanese version comes with the Japanese booklet and slipcase with every version, not just first print.
If you're looking for first print R2 Toei Japanese sets with bonuses, then they're extremely expensive since most volumes are long out of print. First prints for each series are as follows:
1st Series: Stickers, Box with Vol.7/8 Set
R: Notebooks, Box with Vol. 8
S: 3D-Hologram Trading...
I got an e-mail from Sony today that has all the coupons. It's in PDF form (not sure if it's all of them, but then again I don't have any interest in any)
http://www.sonypictures.com/spotlight/dvdonline.html
http://www.sonypictures.com/homevideo/specialoffers/