Edit: Plus I don't want to open a ticket for what may be nothing, if the information at least remained on the games page after it was sold, I'd be able to check but, I didn't see any estimates on the pages for games I'm awaiting anymore.
I think if the info was provided on the "ticket" page, before you open a request, it would work wonders. So before you can open a ticket, it splashes the current outstanding games, and when they may be shipping. So the person has to read that before they can open a ticket, and in that case, the proper info gets to the proper persons.
I agree 100% that most don't "read" the product page, as I deal with that kind of situation pretty regularly myself. So while putting an updated faq on the site someplace may not be seen as it should, but to add the info before a ticket can even be opened, that seems like it could cut down on the support tickets greatly.
I've never opened a ticket before, so I'm not sure how the site works, and what info can be placed where. So a warning page before you can open a request stating, that if your looking for game x, y or z, this is the current status. If the date hasn't been reached for your game, PLEASE DO NOT OPEN A TICKET REQUEST!, as it only slows down product fulfillment, and slows down shipping for everyone. As it will ship after that current date has been reached. Please allow two weeks from that date to receive a shipping notice.
Now the guy who was getting ready to ask why his Ys hasn't arrived, now knows it's not even shipping until a specific date, and the ticket request is no longer needed. Now if that date is reached, and the product hasn't arrived, that page will need to be updated, stating the game was delayed, waiting on TC, etc.
It's like when my cable is down or my power goes out, and you go to there website(or call on the phone), and before you get any other info, it states service is down in these areas, and for this time frame. Now I know not to even bother contacting anyone, as I know what is wrong. It's not about what you do, but how well you do it. Of course most people don't read, but if the info is where it can best serve that group, it will help.