That is what I did. I bought an Xbox around Christmas time and got the Holiday Bundle that included NCAA 2005. It wasn't able to be traded but I had NCAA for GC already and traded that in since I didn't need 2 of the same game. I got MVP for $11.94 after tax then.
Great deal, great game, probably the best sports game I've ever played so far. I think I heard this deal will last until 3/6 and is also good towards getting Fight Night 2 for $29.99. You basically get $20 trade in for any EA 2005 game.