Coming from someone that works at Target and is involved with people price matching on a daily basis, the Target online price matching policy is actually very specific and very restrictive. Though, little of that information is made available to the public. The only time someone would be able to get something like the Namco website matched is either a) you get a team member that doesn't know the policy, yet has the power to manually give you the lower price, or b) you get a team member that just decides to ignore the policy and has the power to manually give you the lower price. In theory, every price match is supposed to be done at guest service using the ipad. It should be verified that the deal is legit and still listed online, and in-stock, and also target logs that information to send to corporate to determine future sales and such. The list of pre-approved websites is very short. Offhand I think its places like: Target.com, Walmart, Best Buy, Toys R Us, and items sold on Amazon.com by amazon proper, not a third-party seller. If you walk into a target store and show them that Bill'sDicountGames.com has a 3DS XL for $90, than anyone following the policy should deny you.