Damn, I'm surprised people are turned off by the way it's packaged. I watched the video...I think it looks great! Imagine how awesome it would be if every game came packaged like that? A gorgeous artbook that featured a proper disc tray and manual holder, as well as a beautiful slipcover that still features the box art. It'd be phenominal if this became standard packaging for all games. And it's not off-shaped like the batman LE artbook that held the game, so it will still fit in seamlessly on the shelf. I'm damn excited to play this game and I cant wait for my copy to arrive.
In comparison, think of the Last Story and Kirby Dream Collection. The artbooks are separate and there are normal cases. But most of us, myself included, still keep them all together in the main box on the shelf. This way, it will be much more seamless.