[quote name='Rhett']Not to speak for "everyone", but I've seen almost everyone on message boards relate it most closely to Borderlands. There are guns, with rarity, but not anything like Borderlands. It's more like melee-centric Borderlands with zombies, though not really like the DLC for Borderlands, with zombies. Also, a good mix of Dead Rising in it too. Probably Dead Rising 2 + Borderlands. Though, I LOVE Borderlands and hate DR2, and I enjoy Dead Island.
Watching a lot of gameplay, you'd probably understand better.
If not sure, might just be worth waiting. I heard a demo was coming out after release, but it's on the back burner with DLC atm while they focus on patches.[/QUOTE]
That all makes a ton of sense actually lol. I've watched a few game play videos (before and after release) but I just couldn't get a grasp of how the game played. I mean it looked like a linear style, but then I read that it's an open world style. Then I read comparisons to L4D, but that it wasn't really like L4D. I couldn't tell what it really was until now!

I really appreciate the post and the help.
In that case I'll hold off until a demo and/or significant price drop/sale. I would not consider my friends in the same gaming category as I am. They buy maybe 5 games a year at full price, play those games to death for short periods of time, and then move on.
For example we all played Borderlands for like 2 weeks nonstop. Then a couple guys got into another game, and one guy stopped playing altogether. Same kind of thing happened with GTA4, L4D, etc. So I don't feel the need to pick up Dead Island at full price since it will be on the shelf in a few weeks. I'll hold off, get it cheap, and play co-op with some CAGs!
Thanks again!