How the

does BB expect to sell used games at the current prices I've seen on some of those receipts? 30 bucks for disc only Oblivion? 45+ for GH:80s? I mean, sure, the game is new... but BB discs are probably some of the saddest condition discs on the planet. I can honestly say if I plan on buying a used game, I'll go to eBay/Half/GS/EB before I'd even consider going into a BB and paying those extortion type prices for the goods they're moving.
I've made 4 purchases from BB in the past 6 years! 1 was a copy of DK64 for 10 with box, and I did this solely because it still had the memory expansion for my N64. I bought a cheap copy of Crouching Tiger, Hidden Dragon back in 2001 and since someone gave me a $15 gc to BB for my birthday, I went in to check things out -- and they had a 3 for $20 sale on DVDs, making it a no brainer to pony up the extra $5. (I also bought Murderball on another trip there [Chika wanted to rent something... Fear and Loathing, maybe?], but that was for a ridiculous 3.99 or something.)
My point is, without a coupon like this, how does BB expect to liquidate inventory taking up all that shelf space? I can understand that as a game becomes less popular with the renting crowd, you need less copies to circulate to continue to make a profit -- but unless BB pays for *rental licenses* like they do for DVDs, there's nothing to stop them from buying the game for $60 and renting it 10 times to cover the cost -- anything after that is pure profit. But I digress... I've seen the condition of game carts and CDs from rental establishments such as blockbuster... and it's utter shit. You expect me to spend almost full price for a beat up barely acceptable version of something? At least GS/EB check the discs, I think. And if a person has a high enough trader rating on ebay/half/whatever, you'd think that their description would be truthful.
Granted, any 5 games for $25 is a bit of a firesale. but say used games, 2 for $20, or something... that would be a good start.