By CNBC.com | 11 Jun 2007 | 03:40 PM ET
Taking aim at Microsoft's Internet Explorer and its 78% market share, Apple announced Monday that it has launched a version of its Safari web browser that will run on Windows PCs.
In an appearance at the company's Worldwide Developers Conference in San Francisco, CEO Steve Jobs boasted, "What we've got here is the most innovative browser in the world and the most powerful browser in the world."
Jobs said it runs twice as fast as Internet Explorer and Mozilla's Firefox, which has a 15% market share. He added that Safari currently has a 5% worldwide market share, which translates to more than 18 million users. A public beta version is available now from Apple's web site.
Jobs also told developers that the Apple iPhone, now 18 days away from launch, will run third-party applications using Web 2.0 standards. That's a departure for Apple, which has been reluctant to make similar moves in the past.
Most of the keynote was devoted to a rundown of 10 key new features in Apple's upcoming Mac operating system known as "Leopard." Among them are a new way to organize information and the ability to automatically backup the computer's hard drive. Leopard will be in stores in October at a price of $129. "We are already ahead of the competition," said Jobs. "Leopard sets the bar even higher."
Jobs also announced that Electronic Arts will be making games to run on the Mac. Titles include "Harry Potter," "Madden '08," and "Tiger Woods '08."
I'm not a huge fan of Safari myself but if it really runs twice as fast as IE and FF I might give it a shot. Interesting that Apple stock was down on the news today, LOL. Also interesting was the news that 3rd party apps would run on the iPhone.