The Black Plague of the Gaming Industry is Spreading

D

Dick Tracy

Guest
CEO: Ubisoft couldn't stop EA takeover
Stock of French publisher gains after Yves Guillemot says he'd sell for the "right price."

What do you do when your company has spent months in the takeover crosshairs of acquisition-hungry industry giant Electronic Arts?

In the case of Yves Guillemot, you shrug it off.

In a remarkable display of corporate sangfroid this week, the Ubisoft CEO admitted his company would be powerless to stop a hostile EA takeover--but that he wasn't very worried about it. "We are not safe from a hostile action from Electronic Arts, which it would be difficult to block if they make a genuinely interesting offer," Guillemot told the French newspaper Les Echos. "[But] We have a few elements allowing us not to be too nervous."

Among those protecting factors Guillemot cited was how the Paris-based publisher has "clearly demonstrated its value to industry players"--meaning any takeover bid would not come cheap. "I doubt that our shareholders could be won over by a cut price."

However, just because Ubisoft won't sell low doesn't mean it won't sell. "If somebody is interested in our competitive advantages and this person is willing to pay for those at their right price, then we will choose what is best for our shareholders and our employees," Guillemot told Les Echos.

Ubisoft employees who hold stock in the company were surely pleased by the results of Guillemot's comments. Rumors about a possible takeover boosted the company's share price, which rose 1.36 euros ($1.66) to close the day at 42.40 euros ($51.98).


http://www.gamespot.com/news/2005/09/21/news_6134098.html
 
Sort of a misleading title, I thought they actually did buy them out. Hopefully they don't though, EA barely has any competition at all as it is.
 
[quote name='xzafixz']Sort of a misleading title, I thought they actually did buy them out. Hopefully they don't though, EA barely has any competition at all as it is.[/QUOTE]

Just trying to add more urgency to the issue. "Attempting to spread" didn't sound as cool. ;o

I made this topic to discuss EA wanting to buy out Ubi Soft. What do you guys think?
 
The worst thing that could happen in the gaming industry IMO is a damned monopoly. The gaming industry is made up of a lot of companies pushing different idea's, styles, and goals. If you have just 5 big companies you are going to get less creative IMO. You will get the same bland thing get pushed out by the big 5 and gaming will have another crash. We need the little companies in gaming and country.
 
I remember hearing the French President saying he would take measures to prevent hostile take overs of French companies by foreign based ones.
 
In plain words:

Basically that French prick is announcing to everyone that UBISOFT is for sell...

Bill Gates should jump on this opportunity.. It would definately be a better investment than purchasing RARE.
 
[quote name='Kastides']In plain words:

Basically that French prick is announcing to everyone that UBISOFT is for sell...

Bill Gates should jump on this opportunity.. It would definately be a better investment than purchasing RARE.[/QUOTE]

I agree.
 
[quote name='Kastides']Bill Gates should jump on this opportunity.. It would definately be a better investment than purchasing RARE.[/QUOTE]

Interesting thought. Ubi Soft would be in better hands if Microsoft owned it, in my opinion.
 
I can only salivate at what Ubisoft would be in importance to Xbox gamers if MS owned them.

As much as I hate the Winoffice monopoly I've seen nothing but good things from the studios MS has purchased. This would be a major blow to Sony, thank God, if MS purchased them.
 
[quote name='Brak']Interesting thought. Ubi Soft would be in better hands if Microsoft owned it, in my opinion.[/QUOTE]
That would be so much worse. No multi-platform titles = Bad thing. It would be good for MS, but bad for gamers who don't have or want an Xbox or Xbox 360.
 
[quote name='FriskyTanuki']That would be so much worse. No multi-platform titles = Bad thing. It would be good for MS, but bad for gamers who don't have or want an Xbox or Xbox 360.[/QUOTE]

Ah, but Ubi Soft titles would be taylor-made for 360 specs and Xbox Live. The PS2 and GCN titles that also appear on Xbox were extremely watered down and almost laughable efforts.
 
[quote name='Brak']Ah, but Ubi Soft titles would be taylor-made for 360 specs and Xbox Live. The PS2 and GCN titles that also appear on Xbox were extremely watered down and almost laughable efforts.[/QUOTE]
The PS2 and Gamecube ports are often handle by a different team (Brothers In Arm and Splinter Cell), so it doesnt really matter.
 
[quote name='Brak']Ah, but Ubi Soft titles would be taylor-made for 360 specs and Xbox Live. The PS2 and GCN titles that also appear on Xbox were extremely watered down and almost laughable efforts.[/QUOTE]
While I do agree that some of their games are made just for the Xbox and PC and tend to be superior than the PS2 and GC ports, they make a lot of their money on their focus on multi-platform titles and their platform specific titles. They've got titles on the handhelds and they even tend to bring japanese games that need a publisher to the US for various systems. They'd lose all of that in a buyout from MS.
 
How did I know that this would be another "EA is destroying the world" thread, simply by reading the thread title? Give it a rest, people. The industry wouldn't be as big as it is right now if it weren't for EA.
 
[quote name='xzafixz']Sort of a misleading title, I thought they actually did buy them out. Hopefully they don't though, EA barely has any competition at all as it is.[/QUOTE]

Sure there aren't many as big but there are plenty of companies just as important.

SquareEnix
Capcom
Konami
Atlus
Tecmo

Until EA starts buying out a bunch of Japanese companies, I won't be too worried.
 
[quote name='VanillaGorilla']The industry wouldn't be as big as it is right now if it weren't for EA.[/QUOTE]

Yeah. Or as unoriginal, either.
 
[quote name='Brak']Yeah. Or as unoriginal, either.[/QUOTE]

No offense, but this is hilarious. Ubisoft and unoriginal go hand in hand... that damn company is a sequel machine, they would fit right into EA perfectly.
 
I thought this would be a thread about the WOW virus spreading to other games. I want to transfer my TFC anti-medic into that game.

The monopoly of sorrow continues...
 
[quote name='Roufuss']No offense, but this is hilarious. Ubisoft and unoriginal go hand in hand... that damn company is a sequel machine, they would fit right into EA perfectly.[/QUOTE]
True for the Tom Clancy games, but for the most part Ubisoft tends to have more original IP and tend to rely less on movie licenses than EA. This generation alone their original titles include Splinter Cell, Beyond Good and Evil, Prince of Persia, Brother in Arms, and XIII. What new games has EA brought to the table? Ty the Tasmanian Tiger and Freedom Fighters.
 
[quote name='dcfox']True for the Tom Clancy games, but for the most part Ubisoft tends to have more original IP and tend to rely less on movie licenses than EA. This generation alone their original titles include Splinter Cell, Beyond Good and Evil, Prince of Persia, Brother in Arms, and XIII. What new games has EA brought to the table? Ty the Tasmanian Tiger and Freedom Fighters.[/QUOTE]
SSX, Freekstyle, the Street series (NFL, NBA), Fight Night, MVP Baseball, and Def Jam are some of their more original IP along with the ones you've mentioned.
 
[quote name='FriskyTanuki']SSX, Freekstyle, the Street series (NFL, NBA), Fight Night, MVP Baseball, and Def Jam are some of their more original IP along with the ones you've mentioned.[/QUOTE]
As you can guess I'm a bit biased against sports games :lol: But I guess SSX, the Street Series, Freekstyle and Def Jam would count but aren't MVP and Fight Night more or less just continuations to their Triple Play and Knockout Kings franchises? In the same regards, I suppose PoP wouldn't count as a new franchise either.
 
[quote name='dcfox']As you can guess I'm a bit biased against sports games :lol: But I guess SSX, the Street Series, Freekstyle and Def Jam would count but aren't MVP and Fight Night more or less just continuations to their Triple Play and Knockout Kings franchises? In the same regards, I suppose PoP wouldn't count as a new franchise either.[/QUOTE]
Not really, when they realized how crappy those series had gotten, they scrapped them and built the new games from scratch.
 
EA has killed Origin, Westwood,
Ultima online was killed by EA
Ultima online 2 was killed by EA
Ultima X was killed by EA(thankfully cuase it would been a Fan based MMORPG Ultima10)
Wing Commander online Was killed by EA
Earth & beyond was Killed by EA
there hasn't been a C&C red alert or C&C tibran game in while
 
[quote name='dcfox']True for the Tom Clancy games, but for the most part Ubisoft tends to have more original IP and tend to rely less on movie licenses than EA. This generation alone their original titles include Splinter Cell, Beyond Good and Evil, Prince of Persia, Brother in Arms, and XIII. What new games has EA brought to the table? Ty the Tasmanian Tiger and Freedom Fighters.[/QUOTE]

XIII and Beyond Good and Evil really don't count... Ubisoft seems unwilling to finish the story told in either game, which is just a a monumental waste, in my opinion. Maybe EA would buy them and force them to continue BG&E (yea right!).

I would say that while EA relies on movie licenses, Ubisoft grips that Tom Clancy license with steel teeth. It is probably the *only* reason why EA wants to buy them in the first place.
 
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