No game that is PVP focused sells well enough for a big company like EA to invest in. The single player experience better be great! That's what's going to pull people in. Hopefully the PVP ends up being good, but really, I could care less until I hit the end of the PvE content. PVP in WoW was never spectacular and it did fantabulously. I have my own little PvE guild that I can hopefully draft some folks into to at least preserve the name at launch. It's annoying that you can't join a Jedi and Sith guild at the same time with your account.
No, PvP in WoW WAS amazing for the first year until they fucked it all up with the honor system. Can't tell you how many raid nights turned into grief sessions of "don't let those motherfuckers in the door!" When world PvP existed, that game was golden. My guild used to
with Orgrimmar nightly until they starting coming to SW or IF. Hell, the horde even killed our Darnassus boss a few times. We tried getting Thrall, but he was always so buggy he'd chase someone that ressed in the GY and reset.
I just don't get why devs have to fix what isn't broke. SWG was ruined overnight with CU, too.