My Coke Rewards points expire after 90 days of account inactivity. We define inactivity as not entering a code or spending points. Want to keep your points? It’s easy. Simply enjoy a participating Coca-Cola product and enter a code before they expire. Or spend points. Points can be spent on a Reward, Sweepstakes, Instant Win or to Support a Good Cause. You’ll receive email messages notifying you that your points are close to expiring but check your Account History to see when you last entered a code to be sure. For more information, please see the Official My Coke Rewards Terms and Conditions.