Purchasing a Videogame store: What would make you want to come to my place?

[quote name='Landsharkk']Congrats again. Take some pictures of the build process if you can.[/QUOTE]

Will do, I am headed up there tomorrow to check things out. I was there yesterday but didn't see much yet other than the starting of electrical work and where a wall will go.
 
Here are some pictures I took today. This is a few days of work but so far it is looking good.

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We are still on our goal for opening mid Feb. One thing I am looking for are lots of Retro games, mainly NES - N64. Also if you have used games are in the area, when we have our POS system ready to go, I can start taking used games. This isn't scheduled till the 10th though because it has to be in the store. If anyone is in the area and would like a call when we are open please PM your phone number to me.
 
Your place is like 3 mins from my parents' house and I always drive by when I'm in the area to see if there's anything new happening at the site. :)

Good luck getting everything ready for the opening, I look forward to stopping in.
 
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Just wanted to show off some pictures of the store's progress. Going to finish up painting tomorrow so they can do the floors this weekend. We are getting the fixtures in Monday so thats when it will really start feeling like a store. Hopefully we will have everything in and ready to go for next weekend. I am currently reviewing an order for accessories, trying to balance it around $5000 if possible. The hard thing is to try to balance it out among all the different platforms. We are really going to try hard to make it good to go for Feb. 15th, pending any inspection issues. Thanks again for the comments and questions, if you have any feel free to PM me.

http://www.cheapassgamer.com/forums/showthread.php?p=5414823#post5414823

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I can't believe I just came across this thread. I saw "Chadds Ford" and thought, no it can't be. :D

I'll be sure to stop by the new store when it opens. I work down 202 a bit in Delaware and often visit West Chester Music.

It'll be exciting to have another place to shop. I wish you the best of luck.

Is it in the shopping center with Rita's and the Philadelphia Pretzel Factory?
 
[quote name='MikeB_18']I can't believe I just came across this thread. I saw "Chadds Ford" and thought, no it can't be. :D

I'll be sure to stop by the new store when it opens. I work down 202 a bit in Delaware and often visit West Chester Music.

It'll be exciting to have another place to shop. I wish you the best of luck.

Is it in the shopping center with Rita's and the Philadelphia Pretzel Factory?[/QUOTE]

Yeah, you got the right shopping center. Glad we can have a CAG customer!
 
[quote name='PhaperPlane']Any chances of you opening a store in the UK? :lol:

Good luck with your store! It's looking snazzy! ;)[/QUOTE]

LOL no UK, sorry. I know there was word of Play N Trade expanding it's franchise out there but don't really know. Hopefully it will look better when it is all cleaned up, should get some good pictures on Monday.
 
Nice, looks like things are really coming along. I'll be in day 1 or there abouts, seeing as you'll be about 2 mins down the road.

I've got some used 360 games you can have, I'd rather sell them to you for a pittance than GS for a pittance. The only retro games I have are GB games, if you're interested in them.
 
[quote name='bingbangboom']Yeah, you got the right shopping center. Glad we can have a CAG customer![/QUOTE]

Where is that shopping center again? Is it off of 202?
 
[quote name='benjamouth']Nice, looks like things are really coming along. I'll be in day 1 or there abouts, seeing as you'll be about 2 mins down the road.

I've got some used 360 games you can have, I'd rather sell them to you for a pittance than GS for a pittance. The only retro games I have are GB games, if you're interested in them.[/QUOTE]

Thanks, hopefully will see you there. We are hoping to get the POS system all set up on the 10th so that we can accept inventory and trades. Would love the used games as we will not have much when we initially open. I am going to have to end up going through my own collection and trade some product in. Shouldn't be too bad because I have just a ton of games from CAG (like LOTR: Battle for Middle Earth II that I opened and hated last night lol).
 
[quote name='Josef']Where is that shopping center again? Is it off of 202?[/QUOTE]

It is just over the PA/DE border. Across the street from the Wawa, in the same shopping center as the TD Bank on the corner. The tenants neighboring us are Philly's Pretzel Factory and Rita's Water Ice.

Here is a link that will give you exact directions and also has street view.

http://maps.google.com/maps?f=d&sad...7,-75.538331&spn=0.006295,0.0082&source=embed

Hope that helps and hope we can earn your business.
 
[quote name='bingbangboom']It is just over the PA/DE border. Across the street from the Wawa, in the same shopping center as the TD Bank on the corner. The tenants neighboring us are Philly's Pretzel Factory and Rita's Water Ice.

Here is a link that will give you exact directions and also has street view.

http://maps.google.com/maps?f=d&sad...7,-75.538331&spn=0.006295,0.0082&source=embed

Hope that helps and hope we can earn your business.[/QUOTE]

I'll definitely stop by during your opening week. That's within 15 minutes of where I live.
 
wow that is a really great spot. i live in west chester and pass by there a lot. that is a huge shopping area down that way i think it will do pretty well.
 
[quote name='nativetongue88']wow that is a really great spot. i live in west chester and pass by there a lot. that is a huge shopping area down that way i think it will do pretty well.[/QUOTE]

The shopping center we are in is pretty small but is good for a quick stop in, especially once Rita's opens again. Its one of those things like you come in, play some games, get some pretzels and ice cream for the afternoon. There is still an empty tenant right now but we are hoping that will be filled in a few months.
 
It's great to see that you're finally about to open. I will definately stop by one of these days in March, when I'm coming from visiting my friends and family in NY. How close are you to New Castle DE? Will you also take Sega CD games and 32X games?
 
[quote name='vasco']It's great to see that you're finally about to open. I will definately stop by one of these days in March, when I'm coming from visiting my friends and family in NY. How close are you to New Castle DE? Will you also take Sega CD games and 32X games?[/QUOTE]

I live in New Castle, DE and it takes me about 30 mins to get there, depending on traffic.

We will take EVERYTHING! (Except PC games) This means Sega CD, 32X, Mega Drive... anything you got. Yes... including Pong.
 
[quote name='SolidMetal']wow the site looks amazing. and the store looks really cool, gamestop certainly has some competition xD[/QUOTE]

Thanks, site has been a long process especially after it was completed then the service I used went bankrupt. Squarespace is what I used for the site, recommended from Totally Rad Show. Really cool and great customer service on questions. They respond so quick and alot of flexibility with the layout. I would like to eventually add more content, especially if we get something in the store that is really unique.
 
Why franchise? Do you get discounts for doing this? With a franchise you are bound by rules of the franchise so in sense can you really do what you want to do? I only have logic here and this is what it is:

-Do not put your game store anywhere near a Gamestop
-Offer things that Gamestop does not offer
-Advertise to bring in Cliental
-Open a store somewhere besides Delaware

Now, after that this is what I would like in a game store:

-All consoles hooked up via HDMI on a 1080p LCD
-All consoles on a LAN network for tournaments (you can even charge for people to go in and play them per hour)

Good luck with this, you are choosing a poor time to open up a business and I wish you the best of luck.
 
[quote name='Davestation']Why franchise? Do you get discounts for doing this? With a franchise you are bound by rules of the franchise so in sense can you really do what you want to do? I only have logic here and this is what it is:

-Do not put your game store anywhere near a Gamestop
-Offer things that Gamestop does not offer
-Advertise to bring in Cliental
-Open a store somewhere besides Delaware

Now, after that this is what I would like in a game store:

-All consoles hooked up via HDMI on a 1080p LCD
-All consoles on a LAN network for tournaments (you can even charge for people to go in and play them per hour)

Good luck with this, you are choosing a poor time to open up a business and I wish you the best of luck.[/QUOTE]

What do you have against Delaware?
 
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Just wanted to share some pictures of the new fixtures we got in today. It is coming along although was hoping everything would be done today. Doesn't seem to be the case as there have been a few delays with getting everything up and running possibly till Wednesday or Thursday. One thing to be sort of mindful is that when we open, we won't be fully stocked. It is just the nature of the beast. It will take us a few weeks to a month to really build up our inventory especially used and anything we may have missed in the past few months. So if you want it, tell us and we will order it. I don't care what it is... even random Atlus J-RPG games, we will try to get it for you. Hopefully some CAGs will be able to help out with the used inventory when we are open. I will be posting a special CAG only coupon that will be featured on here and the forums only. I really want this to be "our" store and by that I mean the community. I have been to stores where you don't feel welcomed and that they are just out to get a buck and you out the door. Thats not what this is about, sure I want to make money but that isn't exactly reasonable with the way things are today. It will be a struggle but hopefully we can pull through till the end of the year and that will really test us. Anyway, hope you enjoy the pictures and look at the previous blog post to compare. I hope to have the TV's and game systems up and running while testing them pretty soon. Look for that coupon again later this week.

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[quote name='Davestation']Why franchise? Do you get discounts for doing this? With a franchise you are bound by rules of the franchise so in sense can you really do what you want to do? I only have logic here and this is what it is:

-Do not put your game store anywhere near a Gamestop
-Offer things that Gamestop does not offer
-Advertise to bring in Cliental
-Open a store somewhere besides Delaware

Now, after that this is what I would like in a game store:

-All consoles hooked up via HDMI on a 1080p LCD
-All consoles on a LAN network for tournaments (you can even charge for people to go in and play them per hour)

Good luck with this, you are choosing a poor time to open up a business and I wish you the best of luck.[/QUOTE]

Thanks for the comments, I will try to answer your questions and thoughts...

I have gone through the reasons for me getting a franchise. I have been pretty honest about it and the truth is that I more than likely didn't need a franchise. Right now it is really hard for the franchise to really grow and push the brand, which is what we really pay for. Anyone can make burgers... there is something about having a McDonalds. Although I have had few issues with the franchise itself and the goals it really needs to reach to make all the stores really successful. The main goal is that everyone knows what "Play N Trade" is, sadly that is not the case. There is alot of work that needs to be done and hopefully more progress will be done this year on that.

We do sometimes get discounts and perks, but nothing like Gamestop. There are over 4,000 Gamestops open in the US... there are around 240 Play N Trades currently opened. So you can see there is a drastic difference with sheer volume. It is something that the franchise struggles against due to the lack of buying power. Another thing is that the stores are run independently and orders that way. So instead of 240 stores ordering say Street Fighter IV as a bulk, instead you have each store doing it separately so we don't get any real perks. Not only that, we tend not to get it on Day 1 (or Day Zero for street date titles).

They are trying to solve that problem but we will see how they do that later this year.

We can pretty much run our store how we want including product to a certain point. We can't sell porn or something like that. Has to be at least with the theme of videogames so selling say Barbie Dolls won't really work. But Tomb Raider Action Figures, sure!

Advertising is how we want to do it and honestly, I have seen guerilla advertising work much better. That is really spreading word of mouth without say doing a commercial or newspaper ads. Truth is that stuff cost more money than it is worth. I could take $1000 and just go out and give people gift cards and do smaller events. It gives it a more personal touch.

Don't really understand the Delaware comment, I live in DE but my store is in PA.

As far as the last few things you would like to see...

No 1080p because really there is no point. The tv's are in your face and are 32", plus very few games even do 1080p. That is better for much larger tvs and watching Blu-Ray. Sorry, but no dice.

Tournaments will be run both locally and nationally. They are all Ethernet ready, so that's not a problem to LAN. National Tournaments do go online because you kind of need to. One thing now that we have a few stores closer to us is the ability to do our own Regional Tournament. By the end of the year we should have around 7-8 stores in the area. That means we can have a local tournament and then have those people either meet at a store in the middle or just duke it out online. Tournament fees will apply but we are also going to be doing paid events and parties. So if you want to do a LAN tournament event for you and your friends. No real problem with that as long as it is done at a certain time. LAN events would require your own systems and games. Think of it as a private tournament.

Hope that answers some of your questions :)
 
I'm just curious, how does that whole "try before you buy" thing work?

Aside from that, I live in Tampa, and I haven't been to the local Play-n-Trade at all, but are there policies/practices that are standard throughout the nation, like the whole "try before you buy" thing? I don't think they have a website, and being a full time student, I'm having a hard time trying to make it to that location...
 
[quote name='Josef']What do you have against Delaware?[/quote]

I believe that Wayne Cambell said it best....anyway store pics look nice. I did not read every post and the Delaware was more of a vague reference from Wayne's World....very, very vague. Whenever I hear of Delaware, that comment is the first thing to pops up into my mind.
 
[quote name='bingbangboom']Advertising is how we want to do it and honestly, I have seen guerilla advertising work much better. That is really spreading word of mouth without say doing a commercial or newspaper ads. Truth is that stuff cost more money than it is worth. I could take $1000 and just go out and give people gift cards and do smaller events. It gives it a more personal touch.[/QUOTE]

I am going to have to disagree with you here, and it comes from experience. Advertising is very much worth it, but unfortunately most people do it wrong. Randomly handing out gift cards is not the way to do it, either. Your franchise should be providing you with ads to run locally, and if they're not they are not really doing their job. Good advertising takes talent and knowledge of how advertising works. Trust me, many businesses fail because they assume anyone can come up with an ad.

I would go sit down with an advertising rep from the local newspaper and talk to them. if they're at all knowledgeable they should be able to guide you in the right direction. Print advertising remains the most effective advertising model for local businesses. But do think outside of just the local paper, and try high school/college newspapers and other local publications. It is really worth your time to investigate this and not simply make assumptions.
 
[quote name='rumarudrathas']I'm just curious, how does that whole "try before you buy" thing work?

Aside from that, I live in Tampa, and I haven't been to the local Play-n-Trade at all, but are there policies/practices that are standard throughout the nation, like the whole "try before you buy" thing? I don't think they have a website, and being a full time student, I'm having a hard time trying to make it to that location...[/QUOTE]

Yes, Try before you buy is at all Play N Trade stores. Basically if you want to play a game, they will pop it in for you. Its, if only, one of the perks of gutting the game. I know some people may have issues with having a game previewed and then sold as new, but realistically the game is only previewed for a few minutes, typically thats enough for a customer to get a good feeling. Its not like they play Fallout 3 and camp out at a gamestation and play for 15 hours a day.

Go to www.playntrade.com to see if there is a store near you.
 
[quote name='MSUHitman']Have you thought about raiding a Circuit City for stock? I know the independent chain in St. Louis, Slackers, has done that.[/QUOTE]

Yes, but not much. Once I have my inventory in my building I may go down there and see what I may need. Some stuff could be better than others like Rockband/Guitar Hero stuff because of shipping cost.
 
[quote name='elwood731']I am going to have to disagree with you here, and it comes from experience. Advertising is very much worth it, but unfortunately most people do it wrong. Randomly handing out gift cards is not the way to do it, either. Your franchise should be providing you with ads to run locally, and if they're not they are not really doing their job. Good advertising takes talent and knowledge of how advertising works. Trust me, many businesses fail because they assume anyone can come up with an ad.

I would go sit down with an advertising rep from the local newspaper and talk to them. if they're at all knowledgeable they should be able to guide you in the right direction. Print advertising remains the most effective advertising model for local businesses. But do think outside of just the local paper, and try high school/college newspapers and other local publications. It is really worth your time to investigate this and not simply make assumptions.[/QUOTE]

I agree but you have to understand that there are certain amount of dollars for advertising. Right now the franchise does not really do national ads because their are too few stores. They tried some DirectTV stuff but didn't really work. I wish they would focus on areas that had clumps of stores together but thats not the case right now.

The franchise can come up with ads but honestly, print media is dead. Thats just the way it is right now. It is not the most effective method of advertising, especially for our market because how many people in our market really reads a newspaper? They get all their information from TV and online sources. So it is either BIG or go home, spend tons of money and blanket the area or do bits that may amount to a few customers.

Sometimes you can get some nice print deals with smaller papers or school papers. The best method really is radio if done right. Sometimes you can get a commercial played repeatedly and if you offer a prize, radio shows can mention the prize, videogames, and the store in general.

I just have seen too little return on investment on small big ads on tv and print.
 
I apologize if this was mentioned before, I just did not have the time to read every post.

It would produce profit for you and make your store more customer friendly if you could devise a system that worked in the following way:

Enact the whole buy and well use games, but make it better.

When people sell you their used games, say at some low set price such as Gamestops, it linked it to their profile and once you sold the game you split the profit with them (in the form of store credit or racked up points for a future purchase reward) instead of ripping them off like Gamestop does.

I think more people would be inclined to sell their games at your store, and you could keep your wholesale inventory lower, as well as make profit multiple times off of the same game.

I am completely oblivious to how a system like that would work, and I do not intend to say it would at all, but it sounds nice.
 
[quote name='bingbangboom']I agree but you have to understand that there are certain amount of dollars for advertising. Right now the franchise does not really do national ads because their are too few stores. They tried some DirectTV stuff but didn't really work. I wish they would focus on areas that had clumps of stores together but thats not the case right now.

The franchise can come up with ads but honestly, print media is dead. Thats just the way it is right now. It is not the most effective method of advertising, especially for our market because how many people in our market really reads a newspaper? They get all their information from TV and online sources. So it is either BIG or go home, spend tons of money and blanket the area or do bits that may amount to a few customers.

Sometimes you can get some nice print deals with smaller papers or school papers. The best method really is radio if done right. Sometimes you can get a commercial played repeatedly and if you offer a prize, radio shows can mention the prize, videogames, and the store in general.

I just have seen too little return on investment on small big ads on tv and print.[/QUOTE]

Sorry, I am going to have to disagree, and this is from someone in the media business. Print is hardly dead, and has long been the best return on your dollar for local advertising. A first year advertising student can tell you that. TV is a horrible investment of advertising dollars, generally speaking. Online is also fairly ineffective, at least, at the local level.

Radio can be effective, but again, is still generally second place to print advertising for a variety of reasons. You should really sit down and talk to someone in advertising before you get started. Trying to wing it or assuming your personal preferences are the same as others is the wrong way to do it. You need people with the background and training. If, for nothing else, just the advice.
 
[quote name='bingbangboom']I agree but you have to understand that there are certain amount of dollars for advertising. Right now the franchise does not really do national ads because their are too few stores. They tried some DirectTV stuff but didn't really work. I wish they would focus on areas that had clumps of stores together but thats not the case right now.

The franchise can come up with ads but honestly, print media is dead. Thats just the way it is right now. It is not the most effective method of advertising, especially for our market because how many people in our market really reads a newspaper? They get all their information from TV and online sources. So it is either BIG or go home, spend tons of money and blanket the area or do bits that may amount to a few customers.

Sometimes you can get some nice print deals with smaller papers or school papers. The best method really is radio if done right. Sometimes you can get a commercial played repeatedly and if you offer a prize, radio shows can mention the prize, videogames, and the store in general.

I just have seen too little return on investment on small big ads on tv and print.[/QUOTE]

I nice ad in the News Journal will probably do good for your store. I'm sure it can't be too expensive. Maybe include a coupon in the ad and keep track of how many people come in with the coupon to see how effective the ad is?
 
[quote name='drhodes4']I apologize if this was mentioned before, I just did not have the time to read every post.

It would produce profit for you and make your store more customer friendly if you could devise a system that worked in the following way:

Enact the whole buy and well use games, but make it better.

When people sell you their used games, say at some low set price such as Gamestops, it linked it to their profile and once you sold the game you split the profit with them (in the form of store credit or racked up points for a future purchase reward) instead of ripping them off like Gamestop does.

I think more people would be inclined to sell their games at your store, and you could keep your wholesale inventory lower, as well as make profit multiple times off of the same game.

I am completely oblivious to how a system like that would work, and I do not intend to say it would at all, but it sounds nice.[/QUOTE]

It would be a nice system but just can't work. It would just be far too complicated and costly with the person trading the games in originally really not receiving much of anything. The best thing you can offer to the customer is value. If that is a coupon, a bundle or some other savings that keep them coming back to the store constantly. A system like that would also eat into whatever small profits we receive, again being a small business owner in this economy just won't work well. I'd just rather offer you a better deal on what you are trading in or a coupon off what you are buying.
 
[quote name='elwood731']Sorry, I am going to have to disagree, and this is from someone in the media business. Print is hardly dead, and has long been the best return on your dollar for local advertising. A first year advertising student can tell you that. TV is a horrible investment of advertising dollars, generally speaking. Online is also fairly ineffective, at least, at the local level.

Radio can be effective, but again, is still generally second place to print advertising for a variety of reasons. You should really sit down and talk to someone in advertising before you get started. Trying to wing it or assuming your personal preferences are the same as others is the wrong way to do it. You need people with the background and training. If, for nothing else, just the advice.[/QUOTE]

We can agree to disagree :)

But I have talked to a variety of store owners, corporate and advertising companies. I feel it is best to talk to actual owners though that have done these various forms of advertising and to see their return on investment. Certain forms of advertising work for certain business and areas. Again for a small business, just my store, I really need to be able to track my return on investment. It is not a huge store or corporation that is doing the advertising which could work better for certain forms of advertising.
 
[quote name='Josef']I nice ad in the News Journal will probably do good for your store. I'm sure it can't be too expensive. Maybe include a coupon in the ad and keep track of how many people come in with the coupon to see how effective the ad is?[/QUOTE]

I think News Journal and other PA papers would be better for my grand opening or a major tournament that I can narrow down a date for. We will see, I know certain papers are really looking and I am sure I will get some calls if I would like to advertise. Typically you can get some good deals when they try to get you first.
 
We got our final inspections and CO done with today after running around. Still need some work before we are ready to get open, right now it is just making sure everything is working. There have been a few issues and now the paint doesn't match the right color we had done before, for the touch ups. We are hoping to open Monday.
 
Owning a store is a lot of guy's dreams, and as long as you have the traffic would be pretty darn cool to pull off imo.
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Thanks alot for the comments, we are getting there but is slower than we had originally thought and were behind schedule due to the POS system not being up and running till Saturday so we couldn't key in our inventory. We do have a ton of inventory though, more than I had thought originally so hopefully we can space it out to make it pretty even.
 
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Hey just wanted to tell you that we are ready to take customers today. We are still cleaning up a bit but should be able to help anyone that stops by. Unfortunately we won't have our building sign till next week and our lighted "open" sign has no power, but we should still be ok. I will take some pictures later today and post them of what the final store looks like but I do have some more progress pictures.

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Stop in, tell us what you think and what you want. We will be having our first tournament March 21st for Street Fighter IV. I am in talks with another store to have a Store vs. Store tournament. I will do another post on that later once I figure out what the prize will be. Thanks again for all the comments. If you have questions just PM me, email me: [email protected]

Don't forget to print out the coupon and bring it in! We really need the games from trade ins!
 
Hopefully I'll be stopping in on Friday. I was going to come in today but couldn't make it.

I'll look around for some trade-in's but I don't know that there's anything I'm looking to get rid of.
 
Just curious, do you gut new games like GS? If so, I'll probably only be buying used products from your store.

I should be able to stop by your store by next week. I'll try to bring in a few trade ins.
 
[quote name='Josef']Just curious, do you gut new games like GS? If so, I'll probably only be buying used products from your store.

I should be able to stop by your store by next week. I'll try to bring in a few trade ins.[/QUOTE]

Yes, we have to gut the games because that's really the best way to do it. There are two options, gut or live on the shelf with some sort of security device. I know Toys R Us has dummy boxes for some games but thats because they are a much larger store. The other security devices that you see on games at Best Buy cost a ton including the system to make it beep. Even smaller security stickers that beep cost a ton.

Hope to see you soon
 
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