[quote name='Zen Davis']I would say fake cover art. It looks to good to be from Nintendo. I'm expecting something three shades more ass-ish.[/quote]
Actually, artistically speaking, it's pretty, but not ideal for a game case. I don't doubt that it has a high probability of being the real deal, but still...it could be a bit better.
The case is too crowded. There are a lot of characters on it, which shows off the roster, but that's what the back of the case is for. Now, granted, the game has a pretty major hype machine going for it, but that doesn't change the main purpose of its cover art: to attract a prospective buyer who's only taking a cursory glance through the Wii aisle (not that any store really has a full aisle filled with Wii products, but, you know, the Wii games section).
The cover art doesn't clearly display what the game's about. Is it a fighting game? An platformer/adventure game? An RPG? A puzzle game?
A Pokemon Snap-style game? How should the average uninformed consumer know? All that a gamer who hasn't heard the hype would be able to determine that it has Nintendo characters. Or worse, the average casual gamer, who might not have ever even seen most of those characters before (besides Mario, practically everone's seen Mario before), might wonder who all of those guys are.
Yes, it is a pretty good-looking case, and I'd be proud to display that on my shelf. It's some good art, I totally agree. But, really, the main function of a case is not to display great art, as this does. It's to draw the consumer's attention. And if you aren't aware of the series' awesome history, then the case doesn't really do that.
Look at the SSBM case:
It
pretty clearly displays what the game is about. It may not look as good, but it gets the job done. It shows Mario, Zelda and Pikachu, three of the most famous characters in the game (um, and Bowser) duking it out. This is obviously a game where those characters beat the snot out of each other. Sounds fun! The art isn't as pretty, but if a scene similar to this one was redone in the new art style it would pretty darn good.
Also, there's one minor detail that leads me to believe this might not be that acutal final case design: it doesn't showcase Solid Snake.
They have Solid Snake on the roster; that's a big draw. It's just not like the Big N to not flaunt that.
My conclusion: I think that's a concept case or mock-up, not the final design. It wouldn't really be a bad case, but I don't think it's a finished product.