Where I live standard pricing is eitehr 19.99, 29.99, 39.99, or 49.99 (excpetions apply for Halo 2 or Mortal Kombat).
However, I just went to best buy and noticed the following new releases
NFSU2 PS2 at 53.70
MGS3 at 50.70
Ghost recon 2 XBOX for 52.00
I just don't see how the industry thinks...