Yep - I was thinking about the need to cancel. My "How good is Gamefly" verdict? A huge "EH".
1) It's a Monday to Friday cycle for me, and I live close to their West Coast distribution in Inglewood (judging by the return envelope anyway). That's a mere 124 miles. I pop in the games Monday, and the next set arrives friday. By comparison, Netflix is farther (218 miles) and it's a Monday to Wednesday cycle.
2) Given the cycle times, you may be able to cycle 4 or possibly, 5 times in a month (5 times if you return them the next day after getting them). Now, the service for me would be to demo potential buys, play titles blockbuster doesn't have and maybe consider buying them used from them (as the packaging is mint). However, 8 games (2 out plan), maybe 10, per month for $22 is steep in my opinion. Why? Because, again, I can compare it to Netflix (who's base plan for $22 is 3 out). You can cycle 6 movies a week, so 24 is easily possible. Obviously this is one case, as was the Gamefly potential of 8, but even if you cut that in half because you take a few days to play the movie/game, you'd end up with -4- games a month with Gamefly, yet -12- movies from Netflix.
3) The services cost the same, but the service offered is not. 2 out with Gamefly versus 3 out with Netflix. Why does this matter? Because the cost is actually more for Netflix. Rental houses pay a good amount for rental copies. Sometimes over $100 a copy for the ability to rent it. What do they pay for games? Shelf price, or less. They can buy on the cheap and rent them. Wondering why Disgaea went from "long wait" to "now"? Maybe they got in on the CC deal
Don't look at the media type these places send. Look at the service they offer. A DVD is a DVD no matter how you slice it, and after being spoiled with Netflix, and Gamefly having been around long enough to offer similiar service, I expect more, especially when they cost the same. If Gamefly changed to a 3-out base plan (like Netflix) then my criticisms wouldn't be so warranted.
However, if we are talking strictly online game rental companies, then Gamefly is the choice to go with - it's the best among the pool of places out there so far. It's just not the best in the online rental category, nor close...yet.